Where I’ve Worked

GFL Environmental

Raleigh, North Carolina
Brand Manager, North America
2022 - Current

CoStar Group

Richmond, Virginia
Senior Graphic Designer
2020 - 2022

Virginia Premier

Richmond, Virginia
Senior Graphic Designer
2017 - 2020

Advantè Advertising

Richmond, Virginia
Graphic Designer
2016 - 2017

Beacon Media + Marketing

Anchorage, Alaska
Graphic Designer
2016

Liberty University Marketing Department

Lynchburg, Virginia
Graphic Designer
2015 - 2016

Holloman Air Force Base

Alamogordo, New Mexico
Graphic Design Intern
2014

Desert Sun Auto Group

Alamogordo, New Mexico
Graphic Design Intern
2014

What I’ve Learned

Art Direction

Experience art directing a large variety of projects, including brand development, annual reports, photo shoots, major corporate communications, environmental branding, state-wide out of home advertising campaigns, social media creative, as well as way-finding and monument signage. Over a decade of experience working closely with teams of writers, photographers, designers, and printers to execute projects from conception to completion.

Brand Development and Governance

Partnered with an award-winning branding agency to develop and execute a multi-million dollar rebrand initiative for Virginia Premier in 2017, and was tasked with brand redevelopment at LoopNet. Collaborated with interior designers and architects to create an elevated brand experience in GFL’s new multi-million dollar office in Raleigh, NC. My responsibilities as Brand Manager have included brand governance, brand standards refinement, customer personas development, image strategy development, and pushing the brand to better serve the needs of the companies I’ve worked for.

Project Management

Evaluated and implemented a variety of project management softwares and strategies, including Asana, Wrike, Monday.com, Gantt charts, Kanbans, and regular cadence meetings.

Digital Marketing

Created and maintained websites through platforms such as Wordpress and Squarespace, produced assets for various digital teams, developed social media campaigns and managed a monthly content creation calendar, and improving design and open rates of email marketing initiatives through tools like Campaign Monitor.

Photography Direction

Art directed several photo shoots including corporate portraiture and lifestyle photography. Responsibilities included coordinating with both contracted and internal photographers, producing shot lists, selecting and scheduling talent, and leading photo direction throughout the shoot.

Print, Garment, and Promotional Product Production

Over a decade working closely alongside vendors to execute production of both simple and complex projects alike. Making paper selections, developing product packages for high end clients, attending press checks, handling proof sign offs, and creating and negotiating bids were just some of my interactions with our vendors.

Language and Accessibility Compliance

Elevated and championed the accessibility needs of our consumers, with emphasis on AODA and ADA compliance, and engaged regularly with translation services to meet international requirements for language availability.

Software Proficiency

Adobe Photoshop
Adobe Illustrator
Adobe InDesign
Adobe Acrobat
Microsoft Word
Microsoft Excel
Microsoft Powerpoint
Microsoft Outlook
Microsoft Access
Monday.com
Wrike
Asana

What I’ve Won

Where I’ve Learned

Liberty University

B.S., Graphic Design